Helped retiring Irish pub owners find successors to keep their business alive.

Story↴

A worldwide recruitment campaign to help one retiring Irish publican find a buyer for his 155-year-old Irish family pub located on Achill Island, off the west coast of Ireland. The only catch? You’ve got to be a McLoughlin. The search extends across the globe, from New York to Sydney, leaving no stone unturned along the way. So if you’re a McLoughlin, there’s a pub in Ireland with your name on it.

Awards↴

2025 Cannes 3x Silver
2025 Cannes 2x Bronze
2025 Cannes 1x Titanium Shortlist
2025 Cannes 7x Shortlists

2026 D&AD Yellow Pencil
2026 D&AD 2x Wooden Pencil

2026 Clio 1x Grand Clio
2026 Clio 5x Silver
2026 Clio 2x Bronze

2026 OneShow 3x Silver
2026 OneShow 1x Bronze

2025 LIA 2x Gold
2025 LIA 7x Silver
2025 LIA 2x Bronze

2025 Golden Drum Grand Prix
2025 Golden Drum 2x Gold
2025 Golden Drum 1x Silver

Agency: LePub / Publicis Italy
Client: Heineken Global
Role: Global ECD

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