Felipe Ferreira is a Creative Director with 18+ years of experience who combines methods from broadcast, digital, design, and PR to create integrated campaigns for brands listed on Fortune’s 500.
USA + EU + Brazil passport holder.
Experience↴
Publicis / LePub Milan — Global ECD
Crispin Porter + Bogusky NYC — GCD > ECD
Mother NYC — CD
72andSunny NYC — CD
SID LEE NYC — CD
R/GA NYC — ACD > CD
BBDO China — CD
GREY/Gringo São Paulo — ACD
Droga5 São Paulo* — Senior AD > ACD
Clients↴
Nike, Apple, Facebook, Samsung, Google, Youtube, Beats By Dre, Coca-Cola, Absolut, Volkswagen, Audi, Target, Unilever, Axe/Lynx, Rexona/Degree, McDonald’s, Pepsi, Doritos, Snickers, M&M's, Levi's, Comcast, Xfinity, General Mills, Nature Valley, MTV, Major League Soccer, Heineken, Stella Artois, Corona, American Airlines, among others.
Bio↴
For nearly two decades, Felipe Ferreira has redefined the creative landscape for some of the world’s most iconic brands. A native of Brazil, Felipe began his career crafting groundbreaking campaigns at São Paulo agencies like Droga5 (previously known as CUBOCC) and GREY/Gringo, working with Coca-Cola, Doritos, AXE, and Absolut.
His journey soon took him to BBDO, where he spearheaded Volkswagen’s “People’s Car Project” in China, an initiative that democratized car design for a communist market. The project earned over 40 international awards, including Cannes Lions and CLIOs, and elevated his office to Asia’s most awarded.
Next, Felipe joined R/GA New York, driving innovation for Nike, Google, and Samsung. Among his standout achievements was “Anti Diary,” a partnership between Samsung and Rihanna that transformed the album release experience into a multimedia narrative. This effort propelled Rihanna’s ANTI to become the fastest Platinum-certified album ever.
Before joining Mother New York, Felipe was thrilled to bring his global perspective and relentless spirit of innovation to 72andSunny New York and his former post as Creative Director at Sid Lee.
Here, Ferreira spearheaded “Walls Are Meant For Climbing” for The North Face—a global campaign that served as a social counterpoint to the infamous “build the wall” chants popularized during Trump’s first term. The initiative highlighted how walls can unite people, both in the climbing community and society at large, rather than creating division.
At Crispin Porter + Bogusky New York, Felipe helped oversee creative teams across three North American offices. He led the charge for Diageo and played a pivotal role in securing major new business wins, solidifying the agency’s position as a creative powerhouse.
* previously known as CUBOCC/SOKO