Story↴
Every day, the average adult spends 5 hours and 48 minutes looking at their phone. But, there's an easy way out of it. Because during a night out, people tend to look 79% less at their phones. Yes, when people get social, they get off their socials. To deliver this message, Heineken launched “Sorry, social media”, a campaign that imagined what it’d happen if everyone dropped social media to enjoy time at the first social network ever invented: the bar.
